Hollywords,the place dedicated to Content Marketing

YouLoveWords has opened a unique and inspiring workplace to help the best French and international groups produce their digital content and achieve their strategic objectives: Hollywords.

400m²

of removable space

With a green patio, an open-plan kitchen for gourmets, video and stereo equipment and a team entirely dedicated to this outstanding space

80

seats

To attend conferences, workshops, masterclasses and talks, and learn about the latest trends in Content Marketing

4

meeting rooms

To brainstorm together on tomorrow’s Content Marketing practices

Expertise

As the leader in Content Marketing, we have the responsibility to drive the market forward by sharing our 10 years of experience

Inspiration

Among our 30 collaborators, we count musicians, DJs, cooks and actors ready to put their extra soul at the service of your most beautiful creative events

Collaboration

Against the current trends, we want to get together, meet you and share our workplace with all those who want to build the future of Content Marketing

YouLoveWords Academy, a Qualiopi-certified Classroom Training

Since 2009, we have been accompanying the most amazing companies in all sectors and sizes: LVMH, Orange, AXA, AWS, PSG, Carniato, Essilor, Naos…

In order to reaffirm our total commitment to our clients, we have been audited and obtained the Qualiopi accreditation.

Unique courses

Whatever your brand challenges are: acquiring new customers, being visible on Google, better communicating your CSR strategy, engaging your audiences on social networks... Hollywords offers your marketing and communication teams the opportunity to learn how to use the right levers to meet these challenges, with a tailor-made programme. Book a meeting

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A guaranteeof quality

This accreditation allows the government to ensure that public funds and company funds for professional training are paid to serious organizations that meet quality standards.

A financialsupport

The use of OPCOs for the financing of YouLoveWords training courses is now possible, thus guaranteeing a wider access.

A complete certification on Content Marketing already available (only in French for the moment)

To progress at your own pace, YouLoveWords Academy also offers free online certifications. Discover the basics of Content Marketing in this first certification.

Get certified
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À partir de
1 499€ HT

Content Marketing
101


want to design a successful Content Marketing strategy.

Included in this training

  • 6 lessons to learn how to build step by step your own content strategy
  • 3 levels of complexity


  • Lesson 1: Determine your priority objectives
  • Lesson 2 : Determine your target
  • Lesson 3 : Measure your strengths
  • Lesson 4 : Design your Content Factory
  • Lesson 5 : Measure your performance
  • Lesson 6 : Optimize your strategy

À partir de
1 399€ HT

Optimization
101


I want to measure and optimize my Content Marketing strategy.

Included in this training

  • 6 lessons to learn how to measure your performance and make the right decisions
  • 2 workshops dedicated to the design of your performance monitoring tools


  • Lesson 1: Calculate the ROI
  • Lesson 2: Create your own tools to monitor performance
  • Lesson 3: Optimize your website technically
  • Lesson 4: Optimize the internal link of your website
  • Lesson 5: Optimize your writing
  • Lesson 6: Decline your best contents

À partir de
1 599€ HT

Instagram
101


want to design a content strategy on Instagram.

Included in this training

  • 7 lessons to make Instagram a performance lever for your Content Marketing strategy
  • 1 workshop dedicated to influencer engagement


  • Lesson 1: Set your InstaGoals
  • Lesson 2: Determine your strategy’s target
  • Lesson 3: Benchmark your competitors
  • Lesson 4: Define your editorial line
  • Lesson 5: Design your Content Factory
  • Lesson 6: Understand influencer marketing
  • Lesson 7: Measure the performance of your strategy

À partir de
1 599€ HT

LinkedIn
101


want to design a content strategy on LinkedIn.

Included in this training

  • 7 lessons to make LinkedIn a performance lever for your Content Marketing strategy
  • 1 workshop dedicated to engaging your collaborators in your LinkedIn strategy


  • Lesson 1: Determine your priority objectives on LinkedIn
  • Lesson 2: Determine the target of your strategy
  • Lesson 3: Benchmark your competitors
  • Lesson 4: Define your editorial line
  • Lesson 5: Design your Content Factory
  • Lesson 6: Engage your collaborators
  • Lesson 7: Measure the performance of your strategy

À partir de
1 399€ HT

SEO Content
101


I want to be visible on search engines.

Included in this training

  • 6 lessons to build your SEO fortress
  • 2 workshops dedicated to the use of Google Analytics and cocon.se tools


  • Lesson 1: Understand what SEO is
  • Lesson 2: Analyze the traffic of your website
  • Lesson 3: Analyze a semantic audit
  • Lesson 4: Analyze a benchmark of competitors
  • Lesson 5: Optimize your website’s internal linking
  • Lesson 6: Learn to write for the web

À partir de
1 599€ HT

Employer Brand
101


I want to develop my employer brand.

Included in this training

  • 8 lessons to make your employer brand a performance lever.
  • 1 workshop dedicated to the storytelling of your employer brand


  • Lesson 1: Why work on your employer brand?
  • Lesson 2: Determine the priority objectives of your employer brand strategy 
  • Lesson 3: Determine the target of your employer brand strategy
  • Lesson 4: Benchmark your competitors
  • Lesson 5: Define your editorial line
  • Lesson 6: Design your Content Factory
  • Lesson 7: Engage your employees
  • Lesson 8: Measure the performance of your strategy

À partir de
1 499€ HT

Lead Nurturing
101


I want to design a lead nurturing strategy.

 

Included in this training

  • 6 lessons to strengthen the coordination between marketing and sales strategy
  • 1 workshop dedicated to the use of LinkedIn Sales Navigator


  • Lesson 1: Why conduct a nurturing campaign?
  • Lesson 2: Determine the priority objectives of your nurturing strategy
  • Lesson 3: Determine the target of your nurturing strategy
  • Lesson 4: Use the right tools to find the right contacts
  • Lesson 5: Design a successful nurturing sequence
  • Lesson 6: Measure the performance of your nurturing campaign

À partir de
1 499€ HT

Social Selling
101


I want to design a social selling strategy.

Guaranteed in all our trainings

60% of practice

  • One or two workshops in each lesson
  • Practical workshops on your brand
  • An evaluation and suggestions for improvement

A 100% pedagogical course

  • Training courses customized to your level
  • Programs of an adapted duration
  • Training materials accessible for life

The best you can get

  • An educational expert for each course
  • A dedicated Academy Manager
  • State-certified training (Qualiopi)

Hollywords,Meetings all year long

As an expert in Content Marketing, YouLoveWords is responsible for bringing the market together to generate ideas and initiate new trends.

Every week, we invite you to our offices to meet, think together and get inspired.

Innovation

  • Content Workshop
  • Content Breakfast

Creative day

  • One day to create your best content
  • Your teams
  • Our best talents

Inspirations

  • Content Diner
  • Content Afterwork